{"product_id":"40s-all-american-ads-jim-heimann-ed-1st-edition","title":"40s All-American Ads, Jim Heimann (Ed.) — 1st Edition","description":"\u003cp\u003e\u003cb\u003ePublication:\u003c\/b\u003e Cologne, Taschen, 2001\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFormatting:\u003c\/b\u003e 4to, pp. 768.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eCondition Report:\u003c\/b\u003e Very Good. The publisher's original pictorial wrappers remain bright and entirely free from spine creasing, demonstrating only trivial shelf-wear and light rubbing to the extremities. The binding remains formidably tight and square, fully supporting the substantial text block. Internally, the pages are notably clean, crisp, and bright, completely devoid of any foxing or marking, presenting as an excellent, carefully handled copy.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eCatalogue Note:\u003c\/b\u003e This early Taschen flexibound edition, edited by Jim Heimann with an introduction by Willy Wilkerson, offers a comprehensive visual record of American consumer culture during the 1940s. Profusely illustrated throughout in both colour and black-and-white, it reproduces hundreds of vintage advertisements spanning automobiles, fashion, food, and industry.\u003c\/p\u003e\n\u003cp\u003eWhile subsequent printings and variant editions (including the abbreviated 'Icons' series) were later produced, this hefty 2001 printing remains a desirable reference copy for historians, graphic designers, and cultural scholars. Copies in this well-preserved state, without the heavy spine creasing typical of such substantial softcovers, are becoming slightly harder to source in clean condition.\u003c\/p\u003e\n\u003cp\u003eWorld War II brought unprecedented pride, prosperity, and propaganda to the American people, and nothing mirrors this wave of mid-century consumerism quite like the advertisements of the era. \u003ci\u003e40s All-American Ads\u003c\/i\u003e delves into the print advertising landscape of a decade defined by global conflict and subsequent economic boom, showcasing how brands sold patriotism, progress, and everyday luxury to the masses. It serves as a fascinating and visually stunning time capsule for enthusiasts of commercial art, history, and Americana.\u003c\/p\u003e","brand":"Broadhursts Books","offers":[{"title":"Default Title","offer_id":54474767335763,"sku":"4868","price":27.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0960\/1469\/6787\/files\/20260727_150428.jpg?v=1785760772","url":"https:\/\/broadhurstsbooks.com\/products\/40s-all-american-ads-jim-heimann-ed-1st-edition","provider":"Broadhursts Books","version":"1.0","type":"link"}